"At Basis, flexibility is prioritized as a long-term investment, not a short-term perk. The Chicago-based ad tech firm empowers its ...
Facing pressure from the U.S. government, Facebook needed to enact changes to prevent discriminatory advertising practices on its system. Advertisers will no longer have some tools for targeting or block listing certain audiences. How will advertisers react?
Read more from Centro's Amy Rumpler in MarTechAdvisor.
"At Basis, flexibility is prioritized as a long-term investment, not a short-term perk. The Chicago-based ad tech firm empowers its ...
In an industry back-office first, two of the biggest agency media tech suppliers -- Mediaocean and Basis Technologies -- this ...
"Brands have shaken up B2B ad campaigns in recent years, with many trying to break throughthe noise of drab, value-proposition ...