"On Wednesday, automated programmatic buying platform Basis Technologies introduced Unify, a new feature in its DSP that gives brands centralized ...
"Navigating a company through a recession requires a precarious balance between fiscal responsibility, dogged optimism and the ability to identify the right signals amid a backdrop of negative noise and sentiment. Finding the proper balance is critical to exiting the downturn with greater strength, force and momentum.
It’s a lesson I learned from experience. When the Great Recession hit in 2008, I employed 150 incredibly talented, hard-working people at my media tech company, Centro. Although we’ve operated for two decades now, the future looked grim back then."
Read more from Centro's CEO, Shawn Riegsecker, in International Business Times.