"Shawn’s appreciation for the complexity and challenge of human interaction informs the talent strategy at Basis. “We invest a lot in training and have always had continuing education budgets for our employees,” he explains. This tangible support of their employees’ growth led to Crain naming Basis the #1 Place to Work in Chicago for three years in a row."
Read more in Forbes.
"The data: Marketers are forging ahead with AI tools, but many are neglecting to determine whether this adoption is actually ...
"It's been more than three years since the media planning and buying industry began adopting generative AI tools into their ...
"Don Draper would be overwhelmed by the sophistication of digital advertising. But he’d laugh at how unsophisticated financial reconciliation remains. ...
