"Amid a growing industry concern about ad dollars going to low-quality “made for advertising” sites, digital supply chain consultancy Jounce ...
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"Twitter’s new CEO should be hired externally. Though that’s probably down to a lack of viable options internally. Arguably the top internal candidates for the job swiftly resigned shortly after Musk arrived. (Let that sink in!)
So an external candidate seems to be the obvious choice. But whoever lands the role will likely be someone Musk hand-picks — which will be an interesting elimination process to watch. Or as Kaela Green, VP paid social at Basis Technologies suggested, we might witness a mini election where Musk polls Twitter’s users to aid his decision."
Read more in Digiday (subscription).