"App-ads.txt, the mobile in-app and connected TV version of the industry’s ads.txt anti-fraud measure, has received enough momentum among app developers that major demand-side platforms are now prepared to enforce it. In June, Centro’s DSP began to enforce app-ads.txt, and sometime later this summer Google’s DSP plans to begin enforcing the measure as well."
Read more in Digiday.
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Basis has been nominated for a 2026 Webby Award! The Webby Awards celebrates the best of the Internet. Basis is ...
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