It has become clear recently that some sellers in the RTB ecosystem are engaging in abnormal practices regarding how IDs ...
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"... political advertisers can still use more expansive targeting methods on Google by purchasing key demographics through other service providers, known as demand-side platforms offered by companies like Centro and The Trade Desk."
Read more in CNBC with additional comments from Centro's Grace Briscoe.
It has become clear recently that some sellers in the RTB ecosystem are engaging in abnormal practices regarding how IDs ...
"The editors of AdExchanger present the 2024 AdExchanger Awards, the only recognition program honoring the best of the best in ...
“We’ve seen a massive shift in the way content is consumed, the way television is accessed,” says Jaime Vasil, VP ...