"On Wednesday, automated programmatic buying platform Basis Technologies introduced Unify, a new feature in its DSP that gives brands centralized ...
"Each year, She Runs It honors women in marketing, media and tech who are transforming their brands, teams, accounts, organizations and the industry. This year, these game changers are shaking up strategies, leading with purpose and championing DEI throughout their organizations...
As the leader of the company’s marketing, McAdams has been instrumental in the creation of the Basis Technologies brand from its Centro roots."
Basis Technologies CMO Katie McAdams was selected as a Brainwave category winner for the She Runs It Changing the Game Awards.
Read more in Adweek.
"On Wednesday, automated programmatic buying platform Basis Technologies introduced Unify, a new feature in its DSP that gives brands centralized ...
"Basis Technologies is building a culture of diversity, equity and inclusion, centered on personal growth, creative problem-solving and challenging the ...
“We plan to allow all live TikTok campaigns to continue running [until the deadline],” said Amy Rumpler, senior VP of ...