"And while we’re on the subject of B2B companies making occasionally complex subject matter more digestible, the adtech company formerly ...
"Each year, She Runs It honors women in marketing, media and tech who are transforming their brands, teams, accounts, organizations and the industry. This year, these game changers are shaking up strategies, leading with purpose and championing DEI throughout their organizations...
As the leader of the company’s marketing, McAdams has been instrumental in the creation of the Basis Technologies brand from its Centro roots."
Basis Technologies CMO Katie McAdams was selected as a Brainwave category winner for the She Runs It Changing the Game Awards.
Read more in Adweek.