"Budgets, the economy, politics and current events will change the way consumers view holiday gift purchases this year. All these ...
"AdTechGod sits down with Katie McAdams. Katie McAdams is the Chief Marketing Officer at Basis, where she has been a driving force for the past five and a half years. Her journey to this role is marked by an impressive tenure at Centro, spanning nearly 19 years."
Listen to the episode on the AdTechGod Pod.
"Budgets, the economy, politics and current events will change the way consumers view holiday gift purchases this year. All these ...
"Basis Technologies has overhauled its platform and data system to simplify ad planning and buying across programmatic, publisher direct and ...
"Agencies are grappling with the rapid pace of technological innovation. Inefficiency tops senior ad professionals’ list of concerns: 56.1% of ...