Are you interested in using programmatic software but don't know where to start? What even is a DSP? No worries: We're here to help!

"Digital ad tech firm Centro has a twofold partnership with Sheridan: Sheridan will license Centro's DSP (demand-side platform) to drive new students to sign up for classes, and they can take a course on programmatic advertising fundamentals through Sheridan's Faculty of Continuing and Professional Studies."
Read more in MediaPost.
Are you interested in using programmatic software but don't know where to start? What even is a DSP? No worries: We're here to help!
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