The reported development of a new, US-only TikTok app raises significant questions about how advertisers will be impacted.
"Centro announced on Thursday that 80% of its political clients in the 2016 U.S. election cycle had winning outcomes. The company’s Candidates and Causes unit, focused on digital media-buying for political groups and campaigns, managed over 150 races across the nation at all levels of the ballot as well as local ballot initiatives."
Read more in MediaPost.