"And while we’re on the subject of B2B companies making occasionally complex subject matter more digestible, the adtech company formerly ...
What does it take to market and sell technology? Centro's Katie Risch provides insight on how the company launched its software, Basis, and gained adoption among agencies. She discusses the importance of personalization and customer education in introducing your product to customers and getting them to sign on. Read more of her interview in SalesTechStar.
"And while we’re on the subject of B2B companies making occasionally complex subject matter more digestible, the adtech company formerly ...
Basis Technologies was named a finalist for The Drum Awards for Marketing Americas in the B2B category. We are recognized ...
"If people are a company’s greatest asset, then CHROs have a lot riding on their shoulders. From delivering a winning ...