Press Releases

Stay on top of the latest happenings at Basis Technologies.

Press Release ARticles

Basis Technologies Integrates Research and Benchmarking into Media Automation Platform

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Centro Rebrands as Basis Technologies on its 20th Corporate Anniversary

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Centro Adds Toby McKenna as SVP of Client Development and Lee Chow as VP of Product Strategy

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Centro Adds Seasoned Advertising Leader Lois Castillo as Head of Diversity, Equity and Inclusion

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Independent Study Shows Advertisers Achieve 48% ROI Through Automation on Basis Platform

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Minority of Building Products and Materials Manufacturers Review Marketing Strategies Quarterly

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Basis by Centro is the First to Automate Contextual Category Recommendations for Marketers

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AdExchanger Chooses Centro for Programmatic Power Players for Second Year in a Row

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Digital Ads for 2020 U.S. Elections Focused on Programmatic, CTV and Last-Minute Impressions

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