"Re/Max, founded in 1973, had not served any ads on its websites prior to opening them to programmatic ads through ...
"A decade after agencies established independent “trading desks” and/or separate programmatic media-buying teams, most agencies have integrated their programmatic and direct media-buying teams -- either explicitly or implicitly -- according to media-buying strategists at U.S. agencies surveyed last month by Forrester Research for media-buying technology platform Centro."
Read more in MediaPost.
"Re/Max, founded in 1973, had not served any ads on its websites prior to opening them to programmatic ads through ...
"Congratulations to the 2024 CampaignTech Award winners. The CampaignTech Awards by Campaigns & Elections recognize the truly exceptional in the ...
"Basis Technologies, which is headquartered in Chicago and has about 250 employees in the metro area and 900 overall, is ...