"The data: Marketers are forging ahead with AI tools, but many are neglecting to determine whether this adoption is actually ...

"Most professionals at advertising agencies say both the digital ad industry and their specific job have gotten harder over the past two years, according to recent research from Basis.
The report was based on data from a survey of 213 advertising industry professionals.
Two-thirds of respondents say digital advertising has gotten harder over the past two years."
Read more in MarketingProfs.
"The data: Marketers are forging ahead with AI tools, but many are neglecting to determine whether this adoption is actually ...
"It's been more than three years since the media planning and buying industry began adopting generative AI tools into their ...
"She Runs It today announced the 2027 honorees for its annual Working Mothers of the Year Awards, celebrating women across ...