Dec 07 2023

With Concerns About Brand Safety, More Advertisers Have Left X

Amy Rumpler, SVP search and social media services at Basis Technologies, adds, “Advertisers won’t come back to Twitter until it is able to show a real commitment to reducing or ending hate speech and discriminatory content on the platform. X needs to take a stronger stance against allowing this type of content on its platform, and agree that protecting free speech doesn’t have to include propagating hate speech. That commitment seemingly hasn’t been there historically, or more immediately isn’t being enforced today."

Read more in Forbes.

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