"At the heart of the companies' consolidations is the need for greater efficiency, which most every agency is grappling with ...
"Basis Technologies, a provider of cloud-based workflow automation and business intelligence software for marketing and advertising, has attained SOC 2 compliance, demonstrating that it maintains a high level of customer information security through comprehensive methods and practices. SOC 2 is a voluntary auditing program designed by the American Institute of Certified Public Accountants to establish criteria for how organizations manage customer data."