Courtney Shaw, social media solutions at Basis Technologies, suggested that TikTok owner Bytedance might well take a leaf out of ...
“This delay does not mean advertisers get to keep stapling user IDs to people forever,” said Basis Technologies VP of DSP Product Ian Trider. “Lots of people may be hoping Google will be forced by the CMA to let third-party cookies keep existing forever. That is almost certainly not going to happen.”
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Courtney Shaw, social media solutions at Basis Technologies, suggested that TikTok owner Bytedance might well take a leaf out of ...
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