"ADWEEK’s inaugural Architects of Culture award celebrates senior leadership across the marketing, advertising, and technology industries who are actively creating ...
"Re/Max, founded in 1973, had not served any ads on its websites prior to opening them to programmatic ads through a recent deal with the demand-side platform Basis. That means that automated, internet advertising is flowing to the listings and search pages on Re/Max sites like any publisher, but the company has wider ambitions in commerce media, according to Abby Lee, executive VP of marketing, communications, events and production at Re/Max."
Read more in Ad Age (subscription).
"ADWEEK’s inaugural Architects of Culture award celebrates senior leadership across the marketing, advertising, and technology industries who are actively creating ...
"At Basis, flexibility is prioritized as a long-term investment, not a short-term perk. The Chicago-based ad tech firm empowers its ...
"DirecTV Remote inventory will be available programmatically through select launch partners including Place Exchange by Broadsign, the leading SSP for ...