A Basis expert explores some of the biggest opportunities in the pharmaceutical marketing landscape today.
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"Millennials have a collective $200 billion to spend in 2016. Tapping into the largest generation to date and creating a loyal army to evangelize your brand should always be a primary marketing objective, right?"
Read more from Centro's Ryan Manchee in MarketingProfs
A Basis expert explores some of the biggest opportunities in the pharmaceutical marketing landscape today.
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