What kind of person would each digital advertising channel be at a cookout? We've done the research, and are here to share our findings.
"Implementing a programmatic media function in-house seems like a no-brainer, but challenges abound. If you decide to make this a core function of your business, these steps will help increase ROI."
Read more from Centro's Dan Raffe in MediaPost.
What kind of person would each digital advertising channel be at a cookout? We've done the research, and are here to share our findings.
Here's a list of the top considerations cannabis advertisers can use to develop their paid media strategy.
As a result of widespread consumer disapproval of targeting tools such as third-party cookies, advertisers must find new ways to market relevant content to audience segments. Here are five recommendations for marketers on how to succeed in a privacy-first future.