Agencies are feeling the strain of economic uncertainty, but smart tech strategies can boost efficiency, sharpen their competitive edge, and keep them client-ready.
"The term “ad tech” doesn’t completely capture what the industry is about. The people are the ones powering the machines. If more companies in our industry put a little more focus on employees and their development, they’d see advertising technology fulfill its potential to change the way we do business."
Read more from Centro's Scott Neslund in Tech.co:
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