Our media experts provide context and analyses on the latest search and social news in this monthly roundup.
Centro recently rolled out new capabilities to its Centro Brand Exchange that are tailored to the political advertising market. This offering will allow newspaper companies to garner more political ad buys through programmatic ad channels, while enabling political groups to reach voters at scale through premium publishers.
Read more on the NAA Blog.
Our media experts provide context and analyses on the latest search and social news in this monthly roundup.
Programmatic CTV is reshaping TV advertising. See how advertisers can make the most of this channel in 2025 — and beyond.
Learn about the digital advertising trends that dominated the 2024 US elections, and what trends will shape the space in the years to come.