To help digital advertisers maximize their programmatic campaigns, we dig into key trends that will shape the landscape in 2025.
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“With programmatic buying technology giving access to almost every mobile user, more and more advertisers are able to use hyperlocal data as a primary way to target customers.”
Centro’s Ratko Vidakovic explains how hyperlocal data is being used for programmatic mobile advertising. Read the entire piece in MediaPost.
To help digital advertisers maximize their programmatic campaigns, we dig into key trends that will shape the landscape in 2025.
Here's a list of the top considerations cannabis advertisers can use to develop their paid media strategy.
Explore the benefits and challenges of programmatic in-housing in all its forms, including hybrid, outsourcing or full in-housing.