Here's a list of the top considerations cannabis advertisers can use to develop their paid media strategy.
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"Ad tech is rife with shady characters. Until now, questionable behavior has frequently gone unchallenged. That's about to change."
Read more in Advertising Age from Centro's Ian Trider about how ads.txt can fight ad fraud.
Here's a list of the top considerations cannabis advertisers can use to develop their paid media strategy.
Explore the benefits and challenges of programmatic in-housing in all its forms, including hybrid, outsourcing or full in-housing.
It’s been a busy year for digital advertising industry regulators. How will the latest legislation impact advertising and marketing professionals?