News: How Brands Can Use Connected TV to Strengthen Competitive Advantage - Basis Technologies
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Apr 13 2016

How Brands Can Use Connected TV to Strengthen Competitive Advantage

"Connected TV remains a forgotten screen among many marketers and media buyers. Yet brands that learn how to effectively incorporate connected TV into their advertising campaign strategies stand to achieve significant competitive advantages."
 
Read more from Centro's Heather Robertson in VideoNuze.
 
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