"Shawn Riegsecker founded Centro in 2001 intent on building software to eliminate operational inefficiencies, solve growing complexity and fragmentation challenges, and help marketers make smarter decisions. He has built Centro into one of the largest providers of media operations software and managed services in the industry."
Listen to the podcast here.
"With proper quality controls, open bidding connected TV (CTV) advertising can drive performance. CTV is a fixture of the media ...
"Optimization has been the golden promise of AI in advertising. From audience targeting and bid management to media buying and ...
"Most professionals at advertising agencies say both the digital ad industry and their specific job have gotten harder over the ...
