DAX US, Basis Strike Exclusive Integration For Political Audio Buys

"Political advertisers heading into the 2026 election cycle have a new avenue into premium audio inventory, as Global Media’s DAX US has struck an exclusive integration with Basis, the cross-channel media orchestration platform. DAX US, which reaches more than 100 million U.S. listeners across ad-supported streaming and podcast platforms, will make its political inventory available only through Basis."

Read more in Radio + Television Business Report.