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Press Releases

Stay on top of the latest happenings at Basis Technologies.

Press Release ARticles

Oct 2 2024

Basis Technologies’ AI Drives 5x Advertising Performance Increase for Agencies

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Sep 19 2024

Nearly All Marketers Use Generative AI Every Month; 70% Use It Weekly

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Aug 21 2024

Comscore Campaign Ratings Now Integrated Into Basis Technologies for Comprehensive Cross-Channel Incremental Reach Measurement

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Aug 13 2024

Basis Technologies Integrates with Ad Fontes Media and Cuebiq Group, LLC to Fortify Top Programmatic Advertising Status

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Jul 11 2024

Black Friday and Cyber Monday are Not Critical for Majority of U.S. Holiday Shoppers

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Jun 26 2024

Basis Technologies Improves Planning Capabilities for Advertisers Through AI-Powered Media Automation Platform

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Jun 12 2024

IAB Tech Lab Honors Basis Technologies’ Ian Trider with 2024 Lifetime Achievement Award

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May 30 2024

Ad Agencies Feel Their Work is Unappreciated by the Public, but Remain Positive About Their Businesses

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May 7 2024

Basis Technologies Becomes the First Media Automation Platform to Integrate Pinterest Campaign Reporting

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