"Basis Technologies added features to its AI-powered media automation platform. Tools include market trend and DSP inventory forecasting, creating bidding ...
"In April, Centro surveyed over 50 US digital marketers who work on political campaigns. More than three-fourths of respondents said that programmatic advertising will be a key component of their midterm strategy. About seven in 10 said their overall digital budgets will increase this election season compared with last year's."
Read more in eMarketer.
"Basis Technologies added features to its AI-powered media automation platform. Tools include market trend and DSP inventory forecasting, creating bidding ...
"Ian Trider, VP, Product, Basis Technologies for embodying the spirit of the OpenRTB protocol and his commitment to the Programmatic ...
"Shawn’s appreciation for the complexity and challenge of human interaction informs the talent strategy at Basis. “We invest a lot ...