"As three in four Americans consume digital audio every week, is the channel poised to play a greater role in election advertising? A new partnership between digital ad exchange DAX US and Basis is targeting political campaigns and their ad agencies as the 2026 election cycle looms."
Read more in InsideRadio.
"With proper quality controls, open bidding connected TV (CTV) advertising can drive performance. CTV is a fixture of the media ...
"Optimization has been the golden promise of AI in advertising. From audience targeting and bid management to media buying and ...
"Most professionals at advertising agencies say both the digital ad industry and their specific job have gotten harder over the ...
