"Why plan a campaign yourself when an agent could do it for you? On Thursday, digital ad platform Basis launched ...

Centro’s Shawn Riegsecker dicusses how to innovate in a time of crisis with IAB’s and IAB Tech Lab’s Angelina Eng.
He discusses how our product, Basis, automates digital media and gets in the weeds of what media professionals and agencies are going through. Shawn also gives advice on how agencies should be managing the data of brands.
Hear it on IAB.
"Why plan a campaign yourself when an agent could do it for you? On Thursday, digital ad platform Basis launched ...
Basis has been nominated for a 2026 Webby Award! The Webby Awards celebrates the best of the Internet. Basis is ...
"ADWEEK’s inaugural Architects of Culture award celebrates senior leadership across the marketing, advertising, and technology industries who are actively creating ...