"Budgets, the economy, politics and current events will change the way consumers view holiday gift purchases this year. All these ...
“We’ve seen a massive shift in the way content is consumed, the way television is accessed,” says Jaime Vasil, VP of candidates and causes at ad tech company Basis Technologies.
Read more in Fast Company.
"Budgets, the economy, politics and current events will change the way consumers view holiday gift purchases this year. All these ...
"Basis Technologies has overhauled its platform and data system to simplify ad planning and buying across programmatic, publisher direct and ...
"Agencies are grappling with the rapid pace of technological innovation. Inefficiency tops senior ad professionals’ list of concerns: 56.1% of ...