"At the heart of the companies' consolidations is the need for greater efficiency, which most every agency is grappling with ...
"In the fast-paced world of advertising, where client-agency relationships can be as complex as the latest trends, a recent survey by Basis Technologies has shed light on a timeless truth: Trust is the cornerstone of the most successful partnerships."
Read more in Fast Company.
"At the heart of the companies' consolidations is the need for greater efficiency, which most every agency is grappling with ...
Courtney Shaw, social media solutions at Basis Technologies, suggested that TikTok owner Bytedance might well take a leaf out of ...
"What happens when you sit down with one of adtech’s longest-running insiders, who helped turn a four-person startup into a ...