"Basis Technologies, which is headquartered in Chicago and has about 250 employees in the metro area and 900 overall, is ...
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"Marketers are always on the hunt for data that can improve their audience-buying strategies, but many find their campaign reports to be wanting. In a January 2018 survey of US agency and marketing professionals by Centro and Advertiser Perceptions, 73% of respondents cited getting better insights and reporting deliverables from data sources and analytics as a challenge of programmatic ad management."
Read more in eMarketer.
"Basis Technologies, which is headquartered in Chicago and has about 250 employees in the metro area and 900 overall, is ...
“In a world where people consume TV on streaming services on what I call ‘prime time on demand,’ live sports ...
"We took advantage of Advertising Week by conducting a number of in-person interviews. We spoke to Katie McAdams, the CMO ...