"Brands have shaken up B2B ad campaigns in recent years, with many trying to break through
the noise of drab, value-proposition marketing with attention-grabbing tactics. A notable
example from this year is Basis Technologies' award-winning campaign, produced by Bottle
Rocket Media, which brought nostalgia and creativity to a B2B audience in the digital
advertising world."
Read more in eMarketer.
"The ANA is proud to announce the finalists for the 50th Annual B2 Awards! This is a preliminary list of winners. ...
"Media planning is entering its fastest transformation in decades. What once took days (or weeks) of assembling briefs, analyzing data, ...
"Why plan a campaign yourself when an agent could do it for you? On Thursday, digital ad platform Basis launched ...
