"The 2025 holiday season will see the slowest growth in retail sales since we began tracking the metric in 2009. Retail sales growth typically accelerates toward the end of the year amid a flurry of holiday shopping...
Roughly half (49%) of consumers surveyed by Basis Technologies want to spend the least amount of money possible on gifting this year, and a majority of those attributed the shift to worries about the economy."
Read more in eMarketer (subscription).
Basis has made the shortlist for The Drum B2B World Fest Awards. Our 'Seamless' campaign is nominated in the category ...
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