"Other communications, as Amy Rumpler, svp of search and social media services at Basis Technologies pointed out, tend to look ...
Digital ad fraud is a mounting challenge that publishers face. Editor and Publisher spoke with technology and media experts to get their take on what publishers can do to protect themselves. Centro's Ian Trider gives his take.
Read more on Editor and Publisher.
"Other communications, as Amy Rumpler, svp of search and social media services at Basis Technologies pointed out, tend to look ...
"As we dissect the intricate web of measurement standards and navigate the treacherous waters of aligning retail media with traditional ...
The acquisition is a smart move in the eyes of many media industry players. “By diversifying offsite inventory, Walmart could ...