"Colleen Fielder, group vp of social and partner marketing solutions at Basis Technologies said her team is not actively recommending any of their clients discontinue spending on TikTok. They’re continuing to include the platform on proposals."
https://digiday.com/marketing/tiktok-moves-toward-performance-automation-vision-with-latest-machine-learning-ad-tools/Read more in Digiday (subscription).
"When you walk into a grocery store to buy produce, you usually look at the label. You want to know ...
"Each year, marketers have the same question: Did the holiday shopping season start earlier? Seasonal merchandise begins to appear in ...
“Definitely not too little, too late. It’s a lot of money,” said Jaime Vasil Winkelfoos, group vice president for Candidates ...
