It has become clear recently that some sellers in the RTB ecosystem are engaging in abnormal practices regarding how IDs ...
Technology
Services
Resources
“YouTube TV’s reach and engagement, exclusive content partnerships, audience targeting capabilities and unique measurement synergies with general YouTube, Search or Google Display make it a compelling option to accomplish many advertising goals,” said Amy Rumpler, svp of search and social media services at Basis Technologies.
Read more in Digiday (subscription).
It has become clear recently that some sellers in the RTB ecosystem are engaging in abnormal practices regarding how IDs ...
"The editors of AdExchanger present the 2024 AdExchanger Awards, the only recognition program honoring the best of the best in ...
“We’ve seen a massive shift in the way content is consumed, the way television is accessed,” says Jaime Vasil, VP ...