“Thus far, there’s modest projected 4Q spending growth year over year outside political. It appears this will carry on Y/Y for 1Q 2025 based on early planning indications,” said April Weeks, chief investment and media officer at Basis Technologies. “However, many of our clients are still finalizing 2025 budgets and the full picture is not yet determined.”
Read more in Digiday (subscription).
Basis has made the shortlist for The Drum B2B World Fest Awards. Our 'Seamless' campaign is nominated in the category ...
"Our Best Workplaces lists highlight organizations excelling in creating positive, inclusive, and engaging environments. Explore top companies recognized for exceptional ...
"The AdExchanger Awards recognize the organizations, technologies and teams driving measurable impact across today’s advertising ecosystem... Winners will be revealed ...
