"Basis Technologies added features to its AI-powered media automation platform. Tools include market trend and DSP inventory forecasting, creating bidding ...
"Basis Technologies, a provider of cloud-based workflow automation and business intelligence software, today released Data Canvas, with data visualization capabilities that streamline campaign reporting.
Data Canvas is designed to improve communication between agencies and their clients through live, customizable dashboards. It automatically gathers data on ad tactics managed in the Basis platform, whether programmatic, vendor-direct, search, and social."
Read more in CRM Magazine.
"Basis Technologies added features to its AI-powered media automation platform. Tools include market trend and DSP inventory forecasting, creating bidding ...
"Ian Trider, VP, Product, Basis Technologies for embodying the spirit of the OpenRTB protocol and his commitment to the Programmatic ...
"Shawn’s appreciation for the complexity and challenge of human interaction informs the talent strategy at Basis. “We invest a lot ...