"Basis Technologies, a provider of cloud-based workflow automation and business intelligence software for marketing, today launched BasisConnect+ to provide marketers first-party data activation, audience optimization, and cookieless media buying."
Read more in CRM Magazine.
"Political advertisers heading into the 2026 election cycle have a new avenue into premium audio inventory, as Global Media’s DAX ...
"The ANA is proud to announce the finalists for the 50th Annual B2 Awards! This is a preliminary list of winners. ...
"Media planning is entering its fastest transformation in decades. What once took days (or weeks) of assembling briefs, analyzing data, ...
