"The holidays are the crescendo of months of quiet work. All the planning, dreaming and coordinating that finally pay off ...

"Digital consultants are increasingly confident in the quality of their audience data this cycle. That was one finding from a survey of some 50 agencies, consultants and advocacy organizations polled over email by Centro."
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"The holidays are the crescendo of months of quiet work. All the planning, dreaming and coordinating that finally pay off ...
"With proper quality controls, open bidding connected TV (CTV) advertising can drive performance. CTV is a fixture of the media ...
"Every dollar spent on digital advertising goes on a journey before it reaches the publisher. Along the way, it gets ...