"At the heart of the companies' consolidations is the need for greater efficiency, which most every agency is grappling with ...
"Digital consultants are increasingly confident in the quality of their audience data this cycle. That was one finding from a survey of some 50 agencies, consultants and advocacy organizations polled over email by Centro."
Read more in Campaigns & Elections.
"At the heart of the companies' consolidations is the need for greater efficiency, which most every agency is grappling with ...
Courtney Shaw, social media solutions at Basis Technologies, suggested that TikTok owner Bytedance might well take a leaf out of ...
"What happens when you sit down with one of adtech’s longest-running insiders, who helped turn a four-person startup into a ...