"Roughly 25% of marketing and advertising leaders have used AI to replace human employees, according to a new report from ad tech company Basis Technologies. Last year’s report, which also asked the same question, found that roughly 18% of marketing and advertising leaders had used AI to replace human employees."
Read more in Ad Age.
"The ANA is proud to announce the finalists for the 50th Annual B2 Awards! This is a preliminary list of winners. ...
"Media planning is entering its fastest transformation in decades. What once took days (or weeks) of assembling briefs, analyzing data, ...
"Why plan a campaign yourself when an agent could do it for you? On Thursday, digital ad platform Basis launched ...
