The reported development of a new, US-only TikTok app raises significant questions about how advertisers will be impacted.
Centro's advertising platform is used by advertising agencies to manage the workflow of their digital campaigns. Centro claims to have 2,500 customers and sources tell us the company is looking to raise more funding this year.
The reported development of a new, US-only TikTok app raises significant questions about how advertisers will be impacted.
Filippo Gramigna breaks down the critical role curation plays for buyers, sellers, and the entire programmatic ecosystem.
A running list of the most important Big Tech news for advertisers, plus analysis to help marketers thrive amidst these shifts.