Restaurant and dining marketing expert Vanessa Allen shares how industry advertisers can adapt to signal loss and the cookieless future.
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Last year, a major U.S. restaurant group with more than 400 locations nationwide and overseas, broke into the world of digital advertising with help from Centro. Centro helped achieve positive business results by executing an all-encompassing series of digital strategy campaigns that connected to every step of the customer buying journey.
Restaurant and dining marketing expert Vanessa Allen shares how industry advertisers can adapt to signal loss and the cookieless future.
As dining habits evolve, restaurant and food service marketers should emphasize value, convenience, and experience.
Basis provided Nue Vodka an awareness strategy designed to help the brand reach its growth goals. The results: 27% higher average daily sales.