One might think that the more time consumers spend with a channel, the more advertisers would want to invest in it. But the two rarely match.


Basis makes document storage intuitive and easy. Context such as campaign, parties, date shared, sender, and more, are automatically added to each upload.
Document Storage allows new users to catch up on campaign history, reporting, creative, trafficking sheets, and vendor IOs in one place, with ease.
Avoid digging through remote folders in a shared drive or interrupting team members on vacation—teammates can access all the documents they need, at any time.
One might think that the more time consumers spend with a channel, the more advertisers would want to invest in it. But the two rarely match.
Outdated brand safety signals are quietly draining budgets. Learn what a modern approach requires, with Mediaocean's Sara Maskivish.
See how Basis helped Innocean scale franchise media more efficiently while driving measurable in-store impact.