"The data: Marketers are forging ahead with AI tools, but many are neglecting to determine whether this adoption is actually ...

Centro is among the top workplaces in Colorado for the second year in a row. We made the list at No. 52.
"Facts: Centro provides software for digital advertisers through Basis, the industry’s most powerful and comprehensive automated digital media management platform. Basis enables marketers to plan, buy, analyze and streamline campaigns for programmatic, direct, search and social."
Read more in the Denver Post.
"The data: Marketers are forging ahead with AI tools, but many are neglecting to determine whether this adoption is actually ...
"It's been more than three years since the media planning and buying industry began adopting generative AI tools into their ...
"Don Draper would be overwhelmed by the sophistication of digital advertising. But he’d laugh at how unsophisticated financial reconciliation remains. ...