"The data: Marketers are forging ahead with AI tools, but many are neglecting to determine whether this adoption is actually ...

Centro's Noor Naseer presents on how identity is redefining the future of advertising. Watch the full video here.
"The data: Marketers are forging ahead with AI tools, but many are neglecting to determine whether this adoption is actually ...
"It's been more than three years since the media planning and buying industry began adopting generative AI tools into their ...
"Don Draper would be overwhelmed by the sophistication of digital advertising. But he’d laugh at how unsophisticated financial reconciliation remains. ...