"Why plan a campaign yourself when an agent could do it for you? On Thursday, digital ad platform Basis launched ...

“Shawn Riegsecker may be the world’s most durable ad tech founder, but he didn’t plan it that way. Riegsecker founded Centro in 2001 to automate the manual work required to plan and buy local digital ads. After years of development, he scrapped and reengineered the platform with programmatic in mind.”
Listen to the full story on the AdExchanger Talks podcast.
"Why plan a campaign yourself when an agent could do it for you? On Thursday, digital ad platform Basis launched ...
Basis has been nominated for a 2026 Webby Award! The Webby Awards celebrates the best of the Internet. Basis is ...
"ADWEEK’s inaugural Architects of Culture award celebrates senior leadership across the marketing, advertising, and technology industries who are actively creating ...